Freelance Content Strategist

Transform Your Content, Empower Your Brand

  • Tailored Content Strategies: Custom plans designed to meet your unique business goals and audience needs.
  • Audience-Centric Approach: Engage and convert with content that speaks directly to your target market.
  • Multi-Platform Excellence: From blogs to social media, ensure consistent and impactful messaging across all channels.
  • Data-Driven Insights: Leverage analytics to refine and perfect your content strategy for maximum ROI.

Are you struggling to connect with your audience and achieve your business goals?

Imagine having a tailored content strategy that not only boosts your brand’s visibility but also engages and converts your target audience.

As an expert freelance content strategist, I combine deep industry knowledge with creative flair to deliver compelling content that resonates and performs.

Picture your brand dominating search engine rankings, capturing the hearts of your audience, and driving unprecedented growth.

With data-driven insights, SEO expertise, and a multi-platform approach, I’ll ensure every piece of content works tirelessly for your success.

Ready to transform your content and empower your brand?

Contact me today to schedule a free consultation and discover how a bespoke content strategy can elevate your business to new heights.

How to hire a fractional SEO manager in the UK

Meet Chris Taylor - Freelance Content Strategist

As an independent content strategist, I offer a wide range of services including content planning, creation, optimisation, and more.

  • Experienced Freelancer: With years of experience in the field, I bring expertise and reliability to your content strategy.
  • Tailored Solutions: Each service is customised to meet your unique needs and goals.
  • Proven Results: Track record of success in enhancing online presence and engagement.
  • Remote Availability: Flexible and available for projects worldwide.

My Process

Want to know how it works?

Step 1: Discovery Call

Schedule a Free Consultation

  • Discuss your business goals, target audience, and content needs.
  • Identify challenges and opportunities.
  • Get to know each other and ensure we’re a perfect fit.

Step 2: Custom Strategy Proposal

Receive a Tailored Content Plan

  • Based on our initial discussion, I’ll craft a personalised content strategy.
  • Review the strategy together and make any necessary adjustments.
  • Align on timelines, deliverables, and key performance indicators (KPIs).

Step 3: Kickoff and Collaboration

Start Your Content Journey

  • Begin with a kickoff meeting to map out the workflow and set up communication channels.
  • Get started with content creation, tracking progress, and refining the strategy through continuous collaboration.

Why Work with a Freelance Content Strategist?

  1. Cost-Effective Expertise.
    Budget-Friendly: Hiring a freelancer is generally more affordable than employing a full-time staff member, especially for SMEs with limited budgets.
    Flexibility: Freelancers can be engaged on a project-by-project basis, allowing SMEs to scale their content needs without long-term financial commitments.
  2. Tailored Content Strategies.
    Customised Plans
    : Freelance content strategists develop personalised strategies that align with the unique goals and needs of each SME.
    Focused Attention: Freelancers often have the bandwidth to give more dedicated attention to individual clients, resulting in higher quality and more effective strategies.
  3. Expertise and Specialisation.
    Industry Knowledge: Many freelance content strategists specialise in specific industries, bringing deep insights and a nuanced understanding of market dynamics.
    Skill Diversity: Freelancers often possess a broad skill set, including SEO, analytics, social media, and content creation, providing comprehensive solutions.
  4. Agility and Speed.
    Quick Turnaround: Freelancers can often move faster than larger agencies or in-house teams, providing quicker execution of content strategies and adjustments as needed.
    Adaptability: SMEs can easily pivot their content strategies with a freelancer, responding rapidly to market changes and new opportunities.
  5. Access to Latest Trends and Tools.
    Innovative Approaches: Freelancers stay up-to-date with the latest industry trends, tools, and best practices, ensuring that SMEs benefit from cutting-edge strategies.
    Technology Savvy: They bring expertise in using advanced content management systems, automation tools, and analytics platforms to optimise performance.
  6. Measurable Results
    Data-Driven Insights
    : Freelance content strategists are skilled in using analytics to track and measure the success of content initiatives, providing SMEs with clear metrics and actionable insights.
    ROI Focused: They focus on delivering tangible results, helping SMEs achieve a high return on investment from their content marketing efforts.
  7. Scalable Collaboration
    Growth Partnership
    : As SMEs grow, freelance content strategists can scale their services to meet increasing demands, maintaining consistency and quality.
    Network of Professionals: Freelancers often have a network of other professionals (writers, designers, videographers) they can tap into, providing SMEs with comprehensive content solutions.

What Services Does A Freelance Content Strategist Provide?

Expert advice on how to develop and implement a winning content strategy.
Personalised consultations to address your specific content needs.

Developing strategies to enhance your digital presence.

Specialised strategies for e-commerce businesses and nonprofits.

Helping new and small businesses build a strong content foundation.

Supporting agencies with expert content strategy services.

Interactive workshops to train your team on effective content strategies.

Managing your content to ensure it’s always fresh, relevant, and effective.

High-quality content tailored to your needs, from blogs to articles and beyond.

Creating engaging and relevant content that resonates with your audience.

Polishing your content to perfection with professional editing services.

Comprehensive audits to improve your content performance.

Selecting and organising relevant content to share with your audience.

Handling your content strategy needs from anywhere in the world.

Ready to take your content strategy to the next level and grow your brand?

Let’s Start Your Content Transformation Today!

Schedule your free consultation and discover how a tailored content strategy can drive your business forward.

Grow Your Business With These Additional Services

Website Design and Development

We build and manage your site, so you can do what you do best.

User Experience (UX) Design

Our websites provide your customers with the best experience.

Content Creation

Our copywriters know how to create engaging content for your target customers.

Search Engine Optimisation

You need a website that ranks in your market. We don't just build websites, we help grow your business.

FAQs

Here are some common questions I get asked about [search_term]
Can you walk me through your process for developing a content strategy?

A strong content strategist would outline a data-driven approach that includes steps like:

  • Conducting audience research and creating buyer personas.
  • Performing a content audit of existing materials.
  • Analysing competitors and identifying content gaps.
  • Setting clear goals and KPIs
    Developing an editorial calendar and content plan.
  • Creating guidelines for brand voice and tone.
  • Establishing processes for content creation, review, and distribution.

A skilled strategist would emphasise the importance of:

  • Thoroughly understanding the brand’s mission, values, and target audience.
  • Creating detailed brand guidelines and style guides.
  • Implementing review processes to maintain consistency.
  • Regularly analysing metrics to ensure content is meeting objectives.

A strong candidate would highlight:

  • Establishing clear communication channels between teams.
  • Holding joint brainstorming and planning sessions.
  • Aligning content strategy with design and SEO best practices.
  • Conducting regular check-ins to ensure cohesive execution.
  • Using data and analytics to optimise content performance across all aspects.

An experienced strategist would emphasise a data-driven approach, including:

  • Using keyword research and audience insights to identify high-value topics.
  • Analysing engagement metrics to determine most effective content types and channels.
  • Creating a content calendar based on business goals and audience needs.
  • Balancing evergreen and timely content.
  • Regularly reviewing and adjusting the strategy based on performance data

I use a range of analytics tools to track key performance indicators (KPIs) such as website traffic, engagement rates, conversion rates, and search engine rankings. Regular reports are provided to keep you informed of progress and ROI.

My rates vary based on the scope and complexity of the project. I offer flexible pricing models, including hourly rates, project-based fees, and retainer packages. Contact me for a customised quote that fits your budget and needs.

Still have questions?

‘Generic information’ will only take us both so far. I’ll be happy to answer any of your questions, so please give me a call or send me an email. Then we can talk about your business and how I can help you succeed online.