Content Design - Northern Ireland
Content Is Not Just Words
Content should meet a user need.
You should create content that meets a user need. Not a user want. Sometimes users don’t know what they want.
Do you think you know your customer?
Put yourself in their position.
Start thinking like them.
Their frustrations are different to what you think.
Why would a user want to visit my website?
How will a user find my website?
Is my content valuable for them?
What might their user journey look like?